“Culture eats strategy for breakfast.” This oft-repeated pithy quote from business guru Peter Drucker might cause you to roll your eyes if it weren’t so damn true. Newsflash: in addition
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Generation X and Finance: Generation X-pert Laurie Haelen (Part Two)
This week is Part Two of our Generation X-pert conversation with Laurie Haelen, Sr. Vice President, Team Leader and Wealth Advisor for Canandaigua National Bank. (You can check out Part
Continue reading »Generation X and Finance: Meet Generation X-pert Laurie Haelen
Our Generation X-pert series continues with Laurie Haelen, Sr. Vice President, Team Leader and Wealth Advisor for Canandaigua National Bank. I first met Laurie when I was a marketing manager for
Continue reading »Four Reasons Brands Don’t Market to GenX (and One Big Reason Why They Should)
I wrote in an earlier post about an experience I had regarding a Fidelity commercial’s use of The Special’s “A Message to You Rudy”. Yes, I was caught off guard
Continue reading »Five GenX Business Leaders You’ve Never Heard Of (and at least three that you definitely have)
I like Mark Zuckerberg. I really do. He seems like a bright, thoughtful guy, and it’s because of him (and his college buds) that I can know what my retired
Continue reading »GenX and EQ
I’ve been working in marketing for nearly 20 years and have been a manager of people for 15 of those. During that time, I’ve done my best to keep tabs
Continue reading »Generation X and the Arts: Meet Generation X-pert Sabra Crockett (Part 2)
This week is Part Two of our Generation X-pert conversation with Sabra Crockett, owner of Sabra Lynne Decorative Painting, LLC in Louisville, KY. (You can check out Part One here).
Continue reading »Generation X and the Arts: Meet Generation X-pert Sabra Crockett
In this first post of our Generation X-pert series, I am pleased to introduce you to Sabra L. Crockett. Currently, Sabra is the owner of Sabra Lynne Decorative Painting,
Continue reading »Two for one: Matching Millennial Workers with GenX Mentors
An earlier post on TheGenXManager.com mentioned mentoring as a way to further engage Generation X employees. For organizations looking to cultivate a leadership mindset in mid-level GenX managers—and pass on
Continue reading »Living on the edge: Xennials and others
As both a language lover and marketing professional, I love when a new made-up word takes hold. Last month, there was huge media coverage of the term “Xennial”–coined to
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