A New York Times article from 2016 about declining sales of cold breakfast cereal cited a statistic that 40% of Millennials did not eat cereal for breakfast because it was
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Why Your Generation’s Music is the Best, According to Science
It was after midnight on a Sunday in 1991. I know this because I was watching MTV’s 120 Minutes, a two-hour show dedicated to alternative music videos that ran midnight
Continue readingThe Mass Shooting Generation
This was not the post that I had originally planned for this week. When I sat down to plan my content topics in December, there was no way I could
Continue readingDid you hear? You might be a Millennial.
Earlier this month, the Pew Research Center ruled that if you were born between 1981 and 1996 you are considered to be a Millennial. This is different from what the
Continue readingGuiding your team through conflict: Dos and Don’ts for GenX managers
When you have human beings working together, even on the same team and toward a common goal, conflict is bound to arise. We all have opinions and experiences that shape
Continue readingThe big winner on Super Bowl Sunday? Generation X
In an earlier post, I wrote about how Generation X was largely ignored by marketers because of their cohort size, specific tastes and lack of buying power. Could that be
Continue readingHow the latchkey generation fought for work-life balance—and lost
As Generation X came of age, they were described as many things: slackers, disaffected and apathetic. But one descriptor stands out and may well be the motivation for the societal
Continue readingNetworking Tips for Millennials (from a GenX-er)
When building a network is as easy as clicking a button, in-person networking seems almost quaint. Yet few people dispute the power of face-to-face connection, especially when it comes to
Continue readingDeveloping a Leadership Mindset: Five Keys for GenX Managers
If one of your 2018 resolutions is to level up in your career, you’re not alone. Learning a new skill and getting a new job or promotion account for nearly
Continue readingA Millennial’s Reply
As a GenXer, I am naturally skeptical of most things, including the ubiquitous hype that surrounds Millennials. Nearly every day I read how they are killing industries, saving cities, changing
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